The Budweiser commercial aired once during Super Bowl XXXVI on February 3, 2002, but its impact endures. Against a backdrop of powerful music, the ad features the iconic Clydesdales, symbolizing strength and grace.
Beginning with horses preparing in a barn, the scene shifts to a snowy landscape as they journey through the countryside, drawing spectators’ admiration. Crossing the Brooklyn Bridge into New York City, the horses symbolize resilience amidst tragedy.
Close-ups capture the Clydesdales’ dignified expressions, leading to a poignant moment as they bow before the Statue of Liberty. This heartfelt tribute to the lives lost on 9/11 resonates deeply, evoking strong emotions each year on the anniversary.